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Q & A With Toral Goradia of Tora Chai

Chai, with its rich blend of spices and soothing warmth, has long been a beloved beverage for millions around the world. While many enjoy visiting cafes or brewing it from scratch at home, there's a convenient and equally flavorful alternative: Tora Chai Concentrate. Tora Chai Concentrate allows chai lovers to have a delicious cup of their favorite beverage in under one minute!

Q. What is your passion? Tell us about it.

A. Chai has always been a big part of my life growing up and has been an integral part of my culture and heritage.

Q. What inspired you to pursue this passion? Tell us the story.

A. Tora Chai was inspired by my husband and sons, who motivated me to share my passion and love for Chai with others.

Q. What makes your creation unique?

A. Tora Chai brings to you a delicious, easy-to-use Chai Concentrate which provides functional benefits to support a healthy lifestyle. Make and enjoy a hot or cold Chai latte in under a minute.

Q. Tell us about your creative process.

A. We've tried and tested many iterations of our product until we were finally satisfied with the rich flavor that is known as Tora Chai today.

Q. Who is your audience? How do you engage them?

A. Those who want to find a convenient and delicious way to incorporate functional benefits, such as stress relief or energy boost into their daily routine. We engage with our audience through social media, our website, and through tasting events.

Q. What experience does your passion create? What can recipients expect?

A. We pride ourselves on creating an authentic chai experience for those who value tradition and rich flavor. They can expect a tasteful alternative to unnatural products that contain too much sugar or caffeine.

Q. Where can your creations be found?

A. Find us on, Westside Market NYC, and Super Cellars, Ridgewood, NJ.

Q. What is next?

A. Consumers can look forward to additional flavors of our Chai Concentrate and elevating their chai experience.


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