For Those Who Can’t Decide, Reese’s Releases Creamy and Crunchy Peanut Butter Cups!
Reese's is settling the creamy-versus-crunchy peanut butter debate with the release of their new limited-edition Creamy and Crunchy Peanut Butter Cups!
The press release states that "Reese's Creamy and Crunchy Peanut Butter Cups both feature the iconic peanut butter and chocolate combination of a Reese's Cup, but with two distinctly different textures. Creamy fans can enjoy a Reese's Creamy Peanut Butter Cup, which has a noticeably smoother texture while Crunchy lovers can treat themselves to a Reese's Crunchy Peanut Butter Cup, which contains chunks of peanuts for that perfect crunchy bite."
Through May 17th, consumers in the United States can cast their vote for the superior peanut butter cup at https://www.hersheyland.com/creamy-vs-crunchy. Even more fun is the fact that fans can track the results in real time! No spoilers here, but so far, it is clear what America's preference is 👀