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Pepsi and Bobby Flay Ignite a New Sensation with Grilling-Inspired Cola Cologne

Madison

Imagine the smoky allure of a backyard barbecue mingling perfectly with the refreshing zest of a cola. This unique sensory experience is now a reality, thanks to a groundbreaking collaboration between Pepsi and celebrity chef Bobby Flay. Introducing SMOKED, the world’s first-ever COLAogne, a bold and innovative fragrance designed to evoke the mouthwatering essence of Pepsi and a flame-fired grill.

Pepsi and celebrity chef Bobby Flay. Introducing SMOKED, the world’s first-ever COLAogne

SMOKED, aptly dubbed "A Grilling Inspired COLAogne," blends the unmistakable, caramel-tinged sweetness of Pepsi with the rich, savory notes of a sizzling grill. Whether you’re a fan of summer barbecues or simply enjoy the crisp, invigorating aroma of cola, SMOKED promises to deliver an olfactory experience like no other.


Jenny Danzi, Senior Director of the Pepsi brand, explains the concept: "The world’s first-ever COLAogne is designed to reinforce just how well grilling and Pepsi go together. You don’t even need to fire up the grill to experience the joy of Pepsi and grilling – you can bask in the unapologetically delicious scent everywhere you go."


With Bobby Flay on board, SMOKED captures the true essence of a flame-fired feast, celebrating two iconic summer staples in one unforgettable fragrance.


Experience SMOKED First-Hand

Curious to try this unique fragrance? Pepsi is offering a special opportunity to experience SMOKED at select Walmart locations in Denver, Miami, and Philadelphia. On Saturday, June 15, head to the Garden Center of these Walmarts to immerse yourself in the enticing blend of cola and grill.


This exclusive event is a sensory journey, allowing you to discover how two beloved scents can combine to create something extraordinary. But act fast—SMOKED is available for a limited time only, making this a must-try experience for fragrance enthusiasts and grilling aficionados alike.


A Limited-Time Sensation

SMOKED won’t be around forever. This limited-edition cologne captures the fleeting magic of summer barbecues and the refreshing pop of a cola in one elegant bottle. Whether you're seeking a unique gift or a new way to enjoy your favorite summer activities, SMOKED offers a distinctive fragrance that’s sure to turn heads and spark conversations.


SMOKED is more than just a cologne; it’s a sensory celebration of summer, grilling, and the iconic taste of Pepsi. Don’t miss your chance to experience this one-of-a-kind scent—head to select Walmarts in Denver, Miami, and Philadelphia this Saturday and let SMOKED transport you to a place where the grill is always fired up, and the Pepsi is always refreshingly cold.

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