Swap Chocolate for Cheese: Trader Joe’s Brie Bites Are the Savory S’mores Upgrade You Didn’t Know You Needed

We all love a good campfire classic. Chocolate, marshmallows, graham crackers — it’s a nostalgic trifecta that instantly brings back summer memories. But let’s be real: sometimes, your taste buds are craving something a little less sugary and a little more... grown up.

Enter your new obsession: Savory S’mores with Trader Joe’s Mini Brie Bites.

Yes, you heard that right — we’re roasting cheese now.

The internet’s favorite playgrounds, TikTok and Instagram, are already way ahead of us. Creators are swapping sticky marshmallows for melty, luxurious brie — and the results are downright dreamy. When layered between two savory crackers (think buttery, herby, or even seeded crackers), Trader Joe’s bite-sized brie rounds transform into the MVP of your next campfire night.

The best part? Structurally, brie handles the heat like a pro. Thanks to its soft, creamy interior (hello, baked brie season), these little bites turn gooey without totally losing their shape. All you have to do is skewer one up, hold it over the fire until it gets that perfect melt, and sandwich it between your favorite crackers. Instant gourmet vibes.

Build-Your-Own Savory S'mores Bar

Brie is the ultimate team player — it loves sweet, spicy, and salty flavors equally. Here are a few genius add-ons to inspire your savory s’mores masterpiece:

• Hot Pepper Jelly (like Stonewall Kitchen’s): Adds a bold, spicy kick.

• Fig Jam or Honey: For a touch of sweetness that pairs beautifully with melty cheese.

• Prosciutto or Salami: Salty meats bring some serious charcuterie board energy.

• Thin Apple Slices or Nuts: Crunchy, juicy, and a little unexpected.

Pro tip: If you’re layering with bold flavors (like hot jelly or cured meats), go for a neutral cracker. But if you’re keeping things simple with just brie, you can punch it up with herb-flavored crackers or even Cheez-Its (yes, Cheez-Its... trust the process).

Why This Works (and Why You'll Be Obsessed)

Part of the magic is the contrast. You still get that campfire experience — the smoky roasting, the playful assembly — but with a savory, creamy twist that feels fancy without being fussy. It’s basically like putting your favorite party appetizer on a stick... and who doesn't want that?

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Not every flavor combo will be a hit, but honestly, half the fun is experimenting. As long as there’s a fire blazing and melty brie involved, you’re guaranteed to have a good time (and some excellent Instagram content).

So next time you're packing for a bonfire or backyard hangout, toss a pack of Trader Joe’s Brie Bites in your bag. Your taste buds — and your social feed — will thank you.